Meta expands Muse AI agent for small businesses

Sept 29 (Reuters) - Meta ‌Platforms is ​expanding ​its AI agent Muse to small businesses, adding integrations with tools such as ‌Shopify, QuickBooks, Stripe and Canva to help owners ⁠run their businesses and find new customers, as the ‌Facebook-parent aims to diversify ‌its revenue beyond advertising.

Here are more details:

• Muse for Small Business can connect with Instagram ​professional account analytics, Facebook Pages and Meta ad accounts, as well as tools including Asana, ⁠Box, Dropbox, Figma, Klaviyo, Notion, Slack and Zoom.

• Meta said Muse ​can connect to dozens of business tools, allowing it to work with a company's ​brand, storefront, books and customer ‌records.

• The company said Muse will not publish content, send messages or ⁠make purchases without a user's approval.

• Meta said Muse is free for most uses, while subscription plans will ⁠be available for users seeking additional features.

• Muse, which ​Meta launched earlier this month, is a personal AI agent designed to complete tasks including shopping, travel booking, emailing ‌and payments on users' behalf.

• The app has topped free-app charts in the ‌US and Canada in recent weeks with market ⁠intelligence firm Sensor ‌Tower estimated Muse ​recorded about 2.8 million downloads in its first two weeks.

(Reporting by Anzar Mehraj in ‌Bengaluru)

---

Serious News for Serious Traders! Try StreetInsider.com Premium Free!

---

You May Also Be Interested In

• Meta expands Muse AI agent to small businesses
• Italy distances Egypt from verdict over Giulio Regeni as opposition attacks
• Jefferies sees signs of softer iPhone 18 demand