Twitter (TWTR) Tests Ways to Allow Users to Make Purchases
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BofA/Merrill Lynch Positive on Twitter (TWTR) 'Buy' Button
September 8, 2014 1:55 PM EDTBofA/Merrill Lynch analyst Justin Post weighed on Twitter, Inc. (NYSE: TWTR) after the company announced it is testing a Buy button.
Post views the Buy button more as a new direct response ad format than as an ecommerce platform/marketplace that would... More
