Klaviyo opens platform to external AI tools and adds SQL access

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Klaviyo Goes Headless, Opening Its Platform to Agents and Marketers Wherever They Work

September 9, 2026 9:15 AM EDT

Introduces specialized personalization models, SQL inside the Klaviyo Data Platform, and expands its autonomous agents, with voice coming as a new channel

BOSTON--(BUSINESS WIRE)--

Klaviyo (NYSE: KVYO), the autonomous B2C CRM, today at K:BOS, its annual customer conference, announced major updates to its CRM platform so brands can get more out of their AI and agents, better understand their data and personalize every experience with models built for each decision. Klaviyo is also opening up its platform, so users can access Klaviyo from... More