First Financial Bankshares renames wealth unit to reflect broader services
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FIRST FINANCIAL BANKSHARES RENAMES WEALTH COMPANY TO FIRST FINANCIAL WEALTH MANAGEMENT
July 9, 2026 4:05 PM EDTABILENE, Texas, July 9, 2026 /PRNewswire/ -- First Financial Bankshares, Inc. (NASDAQ: FFIN) has announced that its wealth services company, formerly known as First Financial Trust, is now operating as First Financial Wealth Management. The name change takes effect immediately and will be reflected across all communications, locations, and materials over the coming months.
The change is a clarification, not a restructuring. The team, services,... More
