Estée Lauder and Pinterest launch fragrance tool tied to visual boards
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The Estée Lauder Companies and Jo Malone London Launch Experience That Turns Visual Taste into a Personalized Fragrance Wardrobe, exclusively on Pinterest
June 17, 2026 9:26 AM EDTNEW YORK--(BUSINESS WIRE)-- The Estée Lauder Companies Inc. (NYSE: EL) and Jo Malone London today announced the launch of Scent Scanner, a first-of-its-kind experience available exclusively on Pinterest and rolling out in the US and France. The experience translates the visual preferences people have expressed across their Pinterest boards into personalized Jo Malone London fragrance recommendations.
This press release features multimedia. View the full release here:... More
