Affirm expands Wayfair partnership to UK and Canada markets
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Affirm and Wayfair expand partnership to the UK and Canada
February 5, 2026 4:15 PM ESTTORONTO & LONDON--(BUSINESS WIRE)-- Affirm (NASDAQ: AFRM) today announced the expansion of its partnership with Wayfair (NYSE: W), bringing its honest financial products to shoppers in the UK and Canada.
Whether shopping for a new dining table or the perfect sofa, approved shoppers in the UK and Canada can now split their purchases with Affirm.
The experience is straightforward: customers receive a quick, real-time approval decision and can choose the payment plan that fits their needs. Affirm never charges late fees or hidden... More
