Flywheel integrates TPN under Omnicom commerce strategy

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Go back to Flywheel integrates TPN under Omnicom commerce strategy

Flywheel Accelerates Its Connected Commerce Vision with Integration of TPN

January 5, 2026 10:00 AM EST

The move combines TPN's retail, shopper, and creative expertise with Flywheel's global commerce technology platform, strengthening its position as the world-class leader in unified commerce across online and in-store channels.

BALTIMORE, Jan. 5, 2026 /PRNewswire/ -- Flywheel, the worldwide leader in commerce media and technology solutions and part of Omnicom (NYSE: OMC), today announced that TPN, Omnicom's flagship retail and commerce agency, has joined the Flywheel organization.

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