DoubleVerify Holdings (DV) To Acquire Rockerbox
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DoubleVerify To Acquire Rockerbox, Adding Outcome Measurement and Attribution Capabilities to Its Suite of Performance Measurement and Optimization Solutions
February 26, 2025 8:00 AM ESTDV will integrate customer journey insights, advanced attribution, performance analytics, and AI-powered activation into a unified platform to drive better outcomes.
The transaction also expands DVs value proposition to mid-market and direct response advertisers.
NEW YORK--(BUSINESS WIRE)-- DoubleVerify (DV) (NYSE: DV), a leading software platform for digital media measurement, data and... More
