Upland Software (UPLD) Acquires Localytics and Raises Guidance
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Upland Software Acquires Localytics, Raises Guidance
February 7, 2020 9:01 AM ESTAccretive acquisition adds $20 million in annualized revenues and leading mobile app personalization technology to Uplands Customer Experience Management Cloud
AUSTIN, Texas--(BUSINESS WIRE)-- Upland Software, Inc. (Nasdaq: UPLD), a leader in cloud-based enterprise work management software, has acquired Localytics, a leading provider of mobile app personalization and analytics solutions. With Localytics, Uplands Customer Experience Management (CXM) Cloud sets the bar for rich mobile experiences, personalization, and real-time sentiment analysis across every digital channel, including text, mobile app, browser, wallet, voice, and email. The acquisition adds approximately $20 million in... More
