Apple sees its mobile devices as platform for artificial intelligence

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Q4 Preview: Early U.S. Data Points on Apple (AAPL) iPhone Demand & Mix 'Mostly Positive' -UBS

October 23, 2017 11:29 AM EDT

UBS reiterates Buy rating and $180 price target on Apple (NASDAQ: AAPL), following the release of recent survey results on U.S. iPhone demand and mix

Analyst Steven Milunovich highlights recent survey results that outline the first data points on U.S. iPhone demand and mix, noting 5 main takeaways:

Next 90-day iPhone buying intentions are at the highest level since the iPhone 643% of iPhone buyers plan to purchase the XThe iPhone retention rate is at an all-time highThe iPhone 8 was a lower percentage of units than previous... More