Sizmek Reports First Quarter 2015 Results

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Sizmek (SZMK) Acquires Mobile Ad DSP, StrikeAd

May 14, 2015 4:27 PM EDT

Sizmek (NASDAQ: SZMK) announced the acquisition of StrikeAd, a dedicated Mobile advertising Demand Side Platform (DSP). The company will provide detail on the financial impact of the transaction on its 2015 financial results during its first quarter earnings call scheduled for 5:00pm EST today.

The StrikeAd DSP enables advertisers, agencies, and publishers to plan, optimize, deliver and measure the most effective Mobile advertising campaigns on a global scale. The StrikeAd platform will be integrated into the Sizmek MDX platform,... More