Analyst Ratings for Harley-Davidson (HOG)

HOG Rating Summary

HOG Price Target Summary

* Over Last 12-Mos
  |   Expand Research on HOG
Overall Rating: NEUTRAL   Rating Trend: Up   Avg. $ Target: $21.43 (+11.5%) * Over Last 12-Mos
Rating Score: 2.4 / 10   Percentile Rank: 18%
Date Firm Analyst Type Rating
(Past)
PT
(Past)
Start $
(End $)
% Chg. Details
11/25/2025 Loop Capital N/A New Coverage Hold
(N/A)
21.00
(N/A)
24.00
(19.21)
-19.96% Details
10/27/2025 Morgan Stanley
» Updated 2/18/2026
Stephen Grambling Downgrade Underweight
(Equalweight)
12.00
(18.00)
27.63
(19.21)
-30.47% Details