Analyst Ratings for Bread Financial Holdings (BFH)

BFH Rating Summary

BFH Price Target Summary

* Over Last 12-Mos
  |   Expand Research on BFH
Overall Rating: NEUTRAL   Rating Trend: Up   Avg. $ Target: $80.77 (+11.9%) * Over Last 12-Mos
Rating Score: 3.9 / 10   Percentile Rank: 38%
Date Firm Analyst Type Rating
(Past)
PT
(Past)
Start $
(End $)
% Chg. Details
2/5/2026 Evercore ISI John Pancari Upgrade Outperform
(In Line)
90.00
(81.00)
76.50
(72.21)
-5.61% Details
1/8/2026 UBS Nicholas Holowko New Coverage Buy
(N/A)
92.00
(N/A)
80.26
(72.21)
-10.03% Details