DraftKings extends IC360 integrity monitoring deal to cover predictions

DraftKings Inc. (Nasdaq: DKNG) has extended its agreement with Integrity Compliance 360, Inc. (IC360) to deploy the company's full suite of integrity and compliance technology across both its sportsbook and predictions platforms, according to a press release.

The arrangement marks what IC360 describes as the first single-operator integration in its ProhiBet and ProhiTrade secure network, combining four technologies under one agreement: Integrity Monitoring, ProhiBet, ProhiTrade, and ProhiBet Bad Actors. The deployment spans DraftKings Sportsbook and DraftKings Predictions, the company's event-based prediction market platform.

Lori Kalani, Chief Responsible Gaming Officer at DraftKings, said in a statement: "There is no place for harassment of athletes or attempts to manipulate sports markets in our industry. Our work with IC360 gives us additional tools to identify and address this type of conduct and uphold the integrity of sports."

Ali Schempp, Chief Commercial Officer of IC360, said the agreement reflects the need for systems that operate across multiple verticals as consumer market offerings expand. IC360 is described by the company as a provider of technology and advisory services for integrity and regulatory solutions in sports betting, iGaming, and prediction markets.

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