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BrilliA sponsors pickleball tournament in Vietnam for Diana brand

Thu, 16 Jul 2026 06:00:51 -0400

BrilliA Incorporated (NYSE American: BRIA), a Singapore-based apparel services company, announced its sponsorship of the Mr & Miss Pickleball Vietnam 2026 tournament, held July 9-10 at the Ho Tram resort in Vietnam.

The tournament featured players from Vietnam and neighboring markets and included product displays and brand activations for BrilliA's Diana footwear and apparel line, which is marketed toward pickleball players.

"Vietnam represents one of the most exciting pickleball markets in Southeast Asia, and we believe the sport is still in its early stages of long-term growth," said Kendrew Hartanto, CEO of BrilliA. "Our sponsorship of this tournament reflects our strategy of

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

SINGAPORE--(BUSINESS WIRE)-- BrilliA Incorporated (NYSE American: BRIA) (“BrilliA” or the “Company”) today announced its sponsorship of a celebrity pickleball tournament hosted at the famous Ho Tram resort in Vietnam, showcasing its Diana footwear and apparel brand while expanding its presence in one of Southeast Asia’s fastest-growing sports market. The Mr & Miss Pickleball Vietnam 2026 tournament, held July 9-10, brought together competitive and recreational players from across the region and provided BrilliA with an opportunity to engage directly with Vietnam’s rapidly growing pickleball community.

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA Incorporated Sponsors Celebrity Pickleball Tournament in Vietnam to Expand its Diana Brand Presence

Thu, 16 Jul 2026 06:00:00 -0400

Sponsorship highlights Diana brand as pickleball participation accelerates across Southeast Asia

Pickleball continues to

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

BrilliA Incorporated (NYSE American: BRIA) announced that its Indonesia operating company, PT. Mirae Asia Pasifik, entered into a 5-year trademark license agreement with Jockey International Inc. to develop and sell Jockey-branded products in Indonesia.

The exclusive license covers a range of Jockey products for men and women, including underwear, bras, shapewear, socks, activewear, loungewear, and sleepwear. BrilliA plans to establish distribution through wholesale partnerships, retail stores, e-commerce platforms, and social commerce channels in the coming months.

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA gets 5-year Jockey license for Indonesia apparel market

Wed, 03 Jun 2026 07:00:43 -0400

Under the agreement, PT. Mirae Asia Pasifik will source, design, manufacture, market, promote, and sell Jockey-branded products in the Indonesian market. The company did not disclose

BrilliA Incorporated Announces Jockey® Trademark License Agreement for Indonesia