The9 Limited (Nasdaq: NCTY) announced that the9bit, its AI-powered digital asset platform, has signed agreements with 41 brand partners across Indonesia, Malaysia, and Vietnam, with 127 additional brands described as being in the pipeline, according to a press release from the Shanghai-based company.

Partners in Malaysia include Tealive, a beverage chain with over 800 outlets, along with An Viet, Flaky, and TwoTone. TwoTone, a live music venue in Kuala Lumpur, engaged the9bit for a paid marketing campaign. In Vietnam, Highlands Coffee, a café chain with over 850 outlets, has joined the initiative with activations focused on the Hanoi market. In Indonesia, signed partners include Yamie Panda and Koet Coffee, both operating in Yogyakarta.

The company said partner venues in Indonesia reported a gradual increase in dine-in foot traffic over two consecutive days following campaign events. During activation periods, the9bit's platform averaged approximately 120,000 daily active users across the region.

The company also reported that its $9BIT token has risen approximately 35%, from about $0.037 to $0.050, since partnership marketing activities began in late May.

The9 Limited said it plans to expand its partnership pipeline into American and European markets in the near future.