RevGuard Awarded Patent on A/B testing, CLV Optimizing Software

BOULDER, Colo., Sept. 28, 2016 /PRNewswire/ -- RevGuard, LLC, the creator of A/B and multivariate customer lifetime value ("CLV")  optimization, announced today they've been granted a patent on their software system.

"We've been working on this patent for more than five years.  It's been a long grind, but we've always felt that since we invented it, we damn well ought to have a patent.  Since the Supreme Court Alice ruling, software patents have been subjected to a much more difficult standard.  Fortunately, our patent was able to conform to these new, elevated requirements which also makes us very confident about enforceability," said Blair William McNea, CEO of RevGuard.

RevGuard is revolutionizing the optimization of customer lifetime value. Using the proven science of A/B testing, the company scientifically optimizes post-acquisition customers' lifetime value through iterative testing, maximizing both profitability and customer happiness.   

The RevGuard SaaS system is deployed for Interactive Voice Response (IVR), web, email, chat and live customer service integration. When implemented, RevGuard's system optimizes CLV within customer service, typically providing a live customer service cost reduction of 31%, a chargeback reduction of 23%, a refund reduction of 17% and a 31% increase in CLV. The OCO system reliably delivers an increase in bottom-line profitability for RevGuard's clients, usually within 90 days or less.

About RevGuardRevGuard is a SaaS-based company which uses A/B and Multivariate testing in a Cloud-hosted environment to dramatically improve the profitability of its merchant clients within customer service.  Optimized Customer Outcome ("OCO") is a patented technology that operates through Cloud-hosted IVR, web, email and Live CSR applications which fully integrate into customer CRM's. For more information on RevGuard OCO, please visit http://www.revguard.com or contact Walter Long, Sr. Vice President of Business Development at [email protected].

Photo - http://photos.prnewswire.com/prnh/20160927/412408

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/revguard-awarded-patent-on-ab-testing-clv-optimizing-software-300335167.html

SOURCE RevGuard, LLC