FYTT Launches Flex, the Intelligent Coaching Assistant

Flex builds from the coach's own system, makes the changes the coach decides on across every athlete, and turns the data programs already collect into answers.

LEHI, Utah, Sept. 22, 2026 /PRNewswire/ -- FYTT, the strength and conditioning programming platform used by professional teams, college athletic departments, high schools, performance facilities, physical therapists, and tactical organizations, today launched Flex, an intelligent coaching assistant, alongside a re-imagined FYTT coaching experience. The updated version of FYTT also features enhanced athlete-facing features, including a completely redesigned mobile app, tablet interface, and in-gym television presentation.

FYTT provides the most comprehensive planning and analysis offering for performance coaches, including the ability to build custom training groups across an annual planning interface. The enhanced FYTT experience is a culmination of a year's worth of customer testing and feedback.

"The visual overhaul improves workflow and enhances the ability to use data in our programming. The redesigned mobile app reduces the time required for athletes to log workouts so they can focus in the gym," said Jeff Crelling, Director of Sports Performance at Harvard-Westlake School (CA).

Flex puts the coach's expertise to work in ways not possible before, building directly from the coach's own library so programs are drafted in the coach's terms. When an injury or schedule change disrupts plans, Flex modifies programming across the roster and shows exactly what changed. When a coach looks for trends in an athlete's performance data, Flex reviews, analyzes and summarizes it, providing the detail and charts behind the answer.

"The problem was never that coaches lacked data or features," said Eric Wynalek, CEO of FYTT. "It was that every change meant rebuilding something by hand, and lots of important data went unused. Flex and the new FYTT platform allow the coach to make every call and tie data to individualized athlete training in a way previously not possible."

Flex can also revive a coach's offline library. Bring in a spreadsheet, PDF, or photo of a whiteboard exactly as it exists today, and Flex turns it into a structured FYTT program, asking a focused question when something is ambiguous instead of guessing. Flex also builds decision trees using conditional logic, moving athletes between training groups on real performance data. FYTT now integrates with Catapult, Teamworks AMS, Hawkin Dynamics, PlayerData, Healthy Roster, and more.

"Flex changes what's expected of performance coaching software. From workload management to program design, Flex is a serious step forward in our industry," said Kevin Poppe, Owner of Dynamic Sports Training and longtime MLB strength coach.

Flex and the new FYTT platform are available today to every FYTT account. Every account receives unlimited Flex use through October 21, 2026; standard usage limits apply after that date.

About FYTT

FYTT exists to maximize human health and performance. FYTT's HIPAA-compliant strength and conditioning software is used across professional and Olympic teams, NCAA athletics, high schools, private performance facilities, and tactical and municipal organizations. Learn more at fytt.io.

Media Contact
Eric Wynalek
CEO, FYTT
(617) 233-8536
[email protected]

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SOURCE FYTT, Inc.