STAUD Goes Live with Centric PLM

Los Angeles fashion brand implements Centric PLM to further enhance product development information and workflows.

CAMPBELL, Calif., Sept. 22, 2026 /PRNewswire/ -- Centric Software® announces that STAUD has gone live with Centric PLM. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, consumer electronics, food & beverage, cosmetics and personal care as well as multi-category retail teams plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.

Founded in Los Angeles in 2015, STAUD is a Los Angeles-based fashion brand offering handbags, ready-to-wear and accessories. STAUD implemented Centric PLM to drive product development information and workflows.

Centric PLM is now live at STAUD and is being used to organize product-related information in a centralized digital environment. The implementation is intended to further enhance STAUD's product development process by centralizing product data and related information for use by internal teams and manufacturing partners.

"We are pleased that STAUD is now live with Centric PLM to manage its product development information and workflows," says Fabrice Canonge, CEO of Centric Software.

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STAUD (www.staud.clothing)
Founded in Los Angeles in 2015 by Sarah Staudinger and George Augusto, STAUD was born out of a desire to create a fashion collection that is both accessible and innovative. The brand focuses on high-quality design and sophisticated silhouettes that bridge the gap between vintage charm and modern sensibility.

Centric Software® (www.centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care, consumer electronics as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.

• Centric PLM, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
• Centric Planning & Pricing™, a cloud-native solution powered by Centric AI that unifies planning, pricing and inventory optimization, enabling retailers and brands to increase sell-through, improve margins and optimize inventory efficiency from pre-season through in-season execution.
• Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, driving up to a 12% increase in average initial price point.
• Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
• Centric PXM™, AI-powered product experience management (PXM), encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.

Centric Software's market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research. 

Centric Software is a subsidiary of Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA), the world leader in 3D design software, 3D digital mock-up and PLM solutions. 

Centric Software is a registered trademark of Centric Software, Inc. in the US and other countries. Centric PLM ™, Centric Planning & Pricing ™, Centric Market Intelligence ™, Centric Visual Boards ™, Centric PXM ™, Centric PIM™, Centric DAM™, Centric Shoppingfeed^® and Centric DSA™ (including Centric Digital Shelf Analytics™) are trademarks of Centric Software, Inc. All third-party trademarks are trademarks of their respective owners.

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SOURCE Centric Software