Sprint (S) Doesn't Actually Have 'Unlimited' Unlimited Plans...
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Shares of Sprint (NYSE: S) are slightly higher in after-market trading Thursday following some mixed data.
First, the carrier has launched into its first "major" markets, including Dallas, Atlanta, Houston and San Antonio. The company said it will "be among the first to benefit from 4G LTE and improved 3G coverage in the first half of 2012." Cities like Boston, Washington DC, Eugene, Denver, New York, Seattle, and others...consider yourselves "minor" markets.
Further, at the Citigroup Entertainment, Media and Telecommunications Conference, CEO Dan Hesse said this on Sprint's advertised "truly unlimited" data plans: "For those that want to abuse it, we can knock them off."
Though he notes those "abusing" the Sprint unlimited plans amount to only about 1 percent, that's still hundreds of thousands of users.
The practice Hesse refers to is "throttling."
Sprint shares last traded at $2.25.
First, the carrier has launched into its first "major" markets, including Dallas, Atlanta, Houston and San Antonio. The company said it will "be among the first to benefit from 4G LTE and improved 3G coverage in the first half of 2012." Cities like Boston, Washington DC, Eugene, Denver, New York, Seattle, and others...consider yourselves "minor" markets.
Further, at the Citigroup Entertainment, Media and Telecommunications Conference, CEO Dan Hesse said this on Sprint's advertised "truly unlimited" data plans: "For those that want to abuse it, we can knock them off."
Though he notes those "abusing" the Sprint unlimited plans amount to only about 1 percent, that's still hundreds of thousands of users.
The practice Hesse refers to is "throttling."
Sprint shares last traded at $2.25.
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