3-D Content Everywhere at CES (SNE, PC)
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The new line of television coming out this year will incorporate technology and innovation that seemed impossible just a few years ago.
At CES this weekend you would not be able to throw a rock without hitting a 3-D capable TV, computer or someone wearing a pair of those goofy looking glasses.
Toshiba unveiled its beefy new 3-D HDTV line that will incorporate the Cell Processor which is the powerful microchip that is used inside Sony’s (NYSE: SNE) PlayStation 3, allowing viewers to convert ordinary video into three dimensions.
Toshiba plans to ship two lines of the new Cell-TVs in the second half of 2010. The TVs will be packaged with set-top box that will wirelessly connect to the LCD screen and will house the advanced Cell processor. Toshiba said that the Cell-TV will be 10 times faster than the average PC and 143 times faster than most LCD TV’s.
Cell-TV sets will achieve 3-D playback of any video content by filling in the missing pixels delievering full 1080p, 240Hz images to each eye.
Sony unveiled its first 3-D capable TVs at CES including its Bravia 3-D LCD TV brand line that will include wireless connectivity, 1080p/240Hz resolution and Motionflow frame-rate processing.
Sony’s Bravia line, along with two other lines of 3-D capable TVs will be set for shipment in the summer.
VP of television and projector marketing for Sony, Jeff Goldstein said that the the entire line is structured around customers looking for added-value goods, and the company will not pursue those motivated only by price.
The declining price tags of TVs have benefited consumers, but have in turn shrunk manufacturer’s profits causing companies to find other streams of revenue.
Earlier this week Sony announced a firmware update that will allow existing PS3 gaming consoles to playback 3-D content from games and Blu-ray movies.
Similar products from Panasonic (NYSE: PC), LG Electronics, Sharp and others have been the talk of CES in Las Vegas this week. 2010 will likely go down as the year 3-D technology was truly brought to the consumer as a practical product.
At CES this weekend you would not be able to throw a rock without hitting a 3-D capable TV, computer or someone wearing a pair of those goofy looking glasses.
Toshiba unveiled its beefy new 3-D HDTV line that will incorporate the Cell Processor which is the powerful microchip that is used inside Sony’s (NYSE: SNE) PlayStation 3, allowing viewers to convert ordinary video into three dimensions.
Toshiba plans to ship two lines of the new Cell-TVs in the second half of 2010. The TVs will be packaged with set-top box that will wirelessly connect to the LCD screen and will house the advanced Cell processor. Toshiba said that the Cell-TV will be 10 times faster than the average PC and 143 times faster than most LCD TV’s.
Cell-TV sets will achieve 3-D playback of any video content by filling in the missing pixels delievering full 1080p, 240Hz images to each eye.
Sony unveiled its first 3-D capable TVs at CES including its Bravia 3-D LCD TV brand line that will include wireless connectivity, 1080p/240Hz resolution and Motionflow frame-rate processing.
Sony’s Bravia line, along with two other lines of 3-D capable TVs will be set for shipment in the summer.
VP of television and projector marketing for Sony, Jeff Goldstein said that the the entire line is structured around customers looking for added-value goods, and the company will not pursue those motivated only by price.
The declining price tags of TVs have benefited consumers, but have in turn shrunk manufacturer’s profits causing companies to find other streams of revenue.
Earlier this week Sony announced a firmware update that will allow existing PS3 gaming consoles to playback 3-D content from games and Blu-ray movies.
Similar products from Panasonic (NYSE: PC), LG Electronics, Sharp and others have been the talk of CES in Las Vegas this week. 2010 will likely go down as the year 3-D technology was truly brought to the consumer as a practical product.
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