Biz2Credit | Biz2X Deepens Leadership Team with Two Strategic Hires

Ted Kelleher joins as Head of Capital Markets & Strategic Partnerships and Frank McKeon joins as Chief Marketing Officer, as the company accelerates growth in embedded finance and deepens relationships with enterprise partners across forward-flow, securitization, and go-to-market strategy

NEW YORK--(BUSINESS WIRE)-- Biz2Credit | Biz2X, a fintech company built on two complementary platforms to deliver financing directly to SMBs wherever they work and bank, today announced two strategic additions to its leadership team: Ted Kelleher as Head of Capital Markets & Strategic Partnerships, and Frank McKeon as Chief Marketing Officer. The hires deepen the company’s leadership bench as Biz2Credit | Biz2X accelerates growth in embedded finance and strengthens relationships with enterprise partners across forward-flow, securitization, and go-to-market strategy.

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Ted Kelleher, Head of Capital Markets & Strategic Partnerships

Ted Kelleher, Head of Capital Markets & Strategic Partnerships

Ted is a senior financial services executive with a track record of leading high-performing teams, managing multi-million-dollar revenue streams, and securing billions of dollars in funding across private credit, fintech, and global capital markets. He specializes in structured finance, capital planning, and investor relations, building sustainable funding strategies through public and private securitizations, warehouse facilities, and forward-flow agreements. Over his career, Ted has structured and closed more than $2.5 billion in total funding.

• Launched and operationalized ByzFunder’s inaugural $170 million rated securitization as Head of Capital Markets & Corporate Partnerships
• Led forward-flow programs and warehouse facilities at ApplePie Capital
• Drove growth equity and forward-flow transactions at Applied Data Finance
• Oversaw Funding Circle’s inaugural U.S. asset-backed securities (ABS) transaction and its follow-on securitizations
• Held direct P&L responsibility for a team of more than 60 sales professionals across the Americas as Head of Fixed Income and Currencies Distribution at Société Générale, restructuring the firm’s client coverage model to deliver derivative and structured credit capabilities to Tier-1 banks, asset managers, and corporate clients

At Biz2Credit | Biz2X, Ted will focus on expanding the company’s securitization pool, forward-flow capacity, and enterprise partnerships — work that translates directly into greater access to capital for the small businesses that need it.

Frank McKeon, Chief Marketing Officer

Frank will lead marketing strategy and execution across both brands, partnering with teams in the U.S. and India. He brings more than two decades of B2B and small business marketing leadership. Prior to joining Biz2Credit | Biz2X, he served as Chief Marketing Officer across three Virgo Investment Group portfolio brands — Now Corp, Ygrene Energy Group, and TuCielo — building differentiated brand positioning and lead generation programs across invoice financing and home improvement lending.

• Rebuilt Enova International and OnDeck’s SMB brand strategy and value proposition as Head of Small Business Marketing — growing direct originations from 7% to 27% of new volume and setting a company record with more than $1 billion in annual direct funding
• Built Time Warner Cable’s first enterprise Direct Marketing platform over more than a decade, driving 240% growth in sales leads in three years

At Biz2Credit | Biz2X, Frank will lead the effort to tell the story of small business resiliency and strength — shaping a brand built by people who have worked in and with small businesses for more than two decades.

Quotes

“We’re entering our next phase of growth — an SMB ecosystem grounded in strategic partnerships with a shared mission: expanding access to capital for small businesses everywhere. Ted and Frank each strengthen a critical link in that value chain, Ted in the capital markets relationships that fund and grow our platform, Frank in the marketing leadership that carries our story to the partners and small businesses we serve.”
— Rohit Arora, CEO & Co-Founder, Biz2Credit | Biz2X

“Ted and Frank join Biz2Credit | Biz2X at a pivotal moment. On the heels of our latest successful securitization and growing commitment from our forward-flow partners, Ted’s experience will deepen our capital markets bench, while Frank’s marketing leadership will help us scale that momentum with enterprise partners and small businesses alike.”
— Ramit Arora, President & Co-Founder, Biz2Credit | Biz2X

About Biz2Credit & Biz2X

Biz2Credit is a leading fintech that helps entrepreneurs secure fast, transparent funding through an online platform and a network of lending partners, delivering data-driven insights to small businesses. Built on Biz2Credit’s proprietary SMB data and credit expertise, Biz2X is an AI-powered digital lending platform that enables partner to scale small-business credit for their customers with greater speed, efficiency, and transparency, through its SaaS lending platform and embedded financing solutions. Learn more at Biz2Credit.com and Biz2X.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20261005059869/en/

Media Contacts
Caliber Corporate Advisors, [email protected]
Caitlin Carragee, Sr. Director of Strategic Marketing, [email protected], 347.210.4475

Source: Biz2Credit and Biz2X

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