Electronic Arts (EA) Holiday 'Mixed' - Pacific Crest

Pacific Crest said Electronic Arts (NASDAQ: EA) holiday was mixed as sales were likely in line with guidance, but we think it missed a much bigger opportunity with Star Wars Battlefront.

"Although Star Wars Battlefront generated significant buzz this holiday season, we continue to think sales are only around the 13 million unit guidance and are largely driven by retailer discounts," analyst Wilson said.

The firm maintained a Sector Weight rating.

For an analyst ratings summary and ratings history on Electronic Arts click here. For more ratings news on Electronic Arts click here.

Shares of Electronic Arts closed at $69.19 yesterday.

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