Benchmark Reiterates Buy Rating on eBay (EBAY)

Benchmark analyst Daniel Kurnos reiterated a Buy rating and $100.00 price target on eBay (NASDAQ: EBAY).

The analyst commented, "We thought we might offer some last-minute thoughts on eBay ahead of the print later tonight. Historically, 3Q has been a tough time to own the stock into the print given what is usually a conservative holiday outlook. That being said, outside of GMV, consensus does not look overly onerous in the out quarter, and our current projection suggests there could be some upside in 3Q as well. Wayfair’s results could also be a good harbinger for a space plagued by consumer uncertainty, although we suspect most of the shorts who were pressing the stock earlier in the quarter have probably covered by now, so we doubt the reaction will be nearly as violent either way barring a massive delta vs. the street. We do have some concerns with the trading card trend fading a bit and the Labubu craze finally dying out but we do see ongoing momentum in core categories, including sustained improvement in P&A, keeping the growth rate on track. The challenge will be what pushes the stock meaningfully higher from here as we acknowledge that valuation is beginning to get stretched, especially relative to eBay’s growth rate. It still feels like an interesting contrarian name to own, especially in this new world of hyper-growth companies and with more cushion vs. consensus in 2026, but a spike higher from here on the print would likely take something truly special."

For an analyst ratings summary and ratings history on eBay click here. For more ratings news on eBay click here.

Shares of eBay closed at $99.58 yesterday.

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